Smart systems. Strategic thinking. Real profit.
Build a Business That Works Harder Than You Do
Scale your eCommerce brand with clarity, not chaos — so you can earn more, stress less, and love your business again.
MEET THE FOUNDER & CEO
I'm Bec Laut
Product business strategist, speaker, and business truth-teller.
After a decade in tech and accounting, I now help product-based business owners streamline operations, unlock profitability, and grow with confidence.
If your business feels messy behind the scenes (even if sales are growing), you’re in the right place.
NEXT Speaking GIG
Online Retailer Conference & Expo
📍 ICC Sydney — 23rd July 2025
🎤 Talk:
I’ll be sharing the real-world systems and automation strategies that help eCommerce founders scale without running themselves into the ground.
Tailored Support for Product-Based Founders
How we help?
Whether you're navigating early growth or scaling at speed, we offer the tools, strategy, and support to help you build a profitable business that runs smoother behind the scenes. From quick wins to game-changing transformations, these resources are designed to meet you exactly where you're at—no fluff, just real results.
The Empower Hour
Your eCommerce growth session—fast.
In this powerful 1:1 consult, we’ll cut through the noise and focus on what’s actually holding your business back. Walk away with clarity, next steps, and the confidence to move forward. It’s strategy meets sanity.
BFCM Profit Checklist
Sell more. Keep more. Stress less.
This free download walks you through the six most common mistakes eCommerce founders make during peak season—and how to avoid them. Because sales mean nothing if there’s no profit.
Streamline for Success
Streamline your systems. Reclaim your time. Scale without the chaos.
Streamline for Success is the self-paced course for product-based founders ready to stop duct-taping their backend together and start running a business that works for them. Because messy systems cost more than money—they cost momentum.
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Client Love
HEAR IT FROM SATISFIED CLIENTS
SOME kind WORDS
“
Thanks so much - I love having you on our side!
— J,
Nothing was too much trouble. I am feeling a lot more confident going forward and I know I can easily approach you again for further guidance if I need it.
— Lisa.
Thanks for taking the time to sit down with the team. They are feeling more confident everyday and are even identify further optimisation each day.
— KELLY C.
A GIFT FOR YOU
AMAZING
free RESOURCE
usually $97... yours free!
FREEBIE NAME
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