Custom solutions for product-based founders ready to grow profitably
Explore MY SERVICES
You're not just running a business, you're managing stock, serving customers, juggling tools, and trying to make it all profitable.
I help eCommerce and product-based businesses simplify their backend, streamline their systems, and gain clarity on the numbers that matter. Whether you need a strategy session, a deep dive into your operations, or hands-on tech implementation — we’ll get your business working for you, not the other way around.
Strategic consulting to tackle your biggest operational blocks
Deep-dive workshops with custom recommendations
Tech system audits and implementation support
Profitability and margin tracking tailored to your business
Perfect for founders who need expert clarity on one key challenge — fast.
The Empower Hour
A powerful 60-minute strategy session designed to tackle your biggest operational or profitability challenge. Whether you're stuck in spreadsheet chaos, unclear on your tech setup, or not sure how to get visibility over your margins we’ll work through it, together.
In just one hour, you'll walk away with actionable steps, renewed clarity, and expert guidance tailored to your business model.
Clarity on the Blockers
We’ll cut through the noise and pinpoint the specific issues holding your business back whether it's a tech tangle, unclear product margins, or misaligned processes. You’ll get fresh perspective on where the real friction is (and where your energy is best spent).
Expert Eyes on Your Systems
I’ll review your tools, workflows, and data flow in real time — helping you spot inefficiencies, duplications, or gaps in reporting that are limiting your growth. From Shopify to Xero, A2X to inventory, we’ll map the opportunities to work smarter.
A Clear, Prioritised Action Plan
You’ll leave the session with a concise list of recommended next steps tailored to your business stage, goals, and capacity. No generic advice, just actionable guidance you can implement straight away (or bring into a bigger project if needed).
Perfect for founders who want a tailored strategy and roadmap to scale sustainably.
The
Deep
Dive
This is your intensive business audit — perfect for founders ready to get serious about systems, data, and sustainable growth. In this two-hour session, we’ll assess the key areas of your operations, finances, and tech stack, followed by a tailored recommendations report that maps out exactly what needs fixing, optimising, or rebuilding. You’ll get a strategic partner’s eyes on your business and the clarity to move forward with confidence.
A 360° Look at Your Operations
We’ll explore how your tech, team, and tools are functioning behind the scenes. From order workflows and inventory systems to accounting setup and product data, this is where we surface inefficiencies, hidden risks, and missed opportunities.
Hands-On Strategy Session
A deep, structured conversation designed to bring focus to what matters most. Whether it’s margin pressure, scaling issues, or inconsistent reporting, we’ll map the root causes and workshop smarter pathways forward — together.
Custom Recommendations Report
Within 7 days, you’ll receive a clear, actionable report outlining your biggest opportunities and next best steps. It’s your personalised playbook whether you implement solo, with your team, or bring me in to support the next phase.
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Perfect for founders who are ready to stop patching things together and finally build a backend that works.
The Backend Build
For founders ready to stop patching things together and finally build a backend that runs smoothly, this is your done-with-you (or done-for-you) solution. We’ll streamline your tech stack, integrate your systems, and implement a clean operational setup — all designed to support profitability, visibility, and growth. This is where we get into the nitty gritty and set your business up for long-term ease.
Bespoke Strategy, Built for Your Business
Every business is different — and your systems should reflect that. I’ll design a scalable structure based on how you sell, ship, and manage your finances. No off-the-shelf templates, just tailored solutions rooted in what will work for you.
Full Tech Setup or Clean-Up
From implementing (or correcting) tools like Xero, A2X, Shopify, Zoho Inventory, or your chart of accounts, to cleaning data, mapping your product profitability, and automating workflows — I’ll handle the technical heavy lifting so you don’t have to.
Team Training & Documentation
Systems only stick when your team knows how to use them. As part of the project, I’ll provide onboarding, training, and key process documentation to make sure the setup is not just built — but actually used effectively across your team.
Perfect for founders who want practical, proven systems to grow profitably — without the overwhelm.
Courses & Programs
Not ready for 1:1? My digital programs are designed for product-based founders who want to clean up their systems, boost profitability, and build smarter businesses at their own pace or inside a live container.
Streamline for Success (Self-paced)
A foundational program you can complete in a weekend. Clean up your backend systems and start running your business more efficiently. Ideal if you're buried in manual tasks and ready to simplify your business.
The Scale Up (Webinar + Evergreen Training)
A value-packed session to help you identify where you can start scaling up your product business, think new business channels, systems and products. Perfect if you want a test or try something before diving deeper.
E-commerce Elevation (10-Week Live Course)
My flagship group program to help you scale profitably. Includes weekly live masterclasses, workroom sessions, templates, and support to overhaul your back end before peak season.
